Neal Asbury Entrepreneur Extraordinaire and Host of the nationally ...

Neal Asbury Entrepreneur Extraordinaire and Host of the nationally syndicated show Made in America
Tell us about yourself
After graduating from Rowan State University in New Jersey with a Bachelor of Arts degree, I was drawn to the idea of world commerce. So I moved to Asia in to represent the interests of a number of U.S. manufacturers throughout the region.? It was here that I found my passion for exporting and for the world of entrepreneurship.
This led me to found Asbury WorldWide, which became the largest American Export Management Company in its segment, with twelve distribution facilities around the globe.? After selling this group of companies, I established Greenfield World Trade, a global Trading Company selling and servicing American manufactured products in over 100 countries to both the retail and commercial markets. Today, that company has become The Legacy Companies, which includes J. Cobo (a distribution company with operations throughout Latin America); General (a manufacturer of food preparation equipment); Zeroll (a manufacturer of high end kitchen gadgets) and Omega (a manufacturer of electrical kitchen appliances).
I consider it part of my mission to encourage more American manufacturers to explore exporting, to not only increases their own business but add to America?s leadership in global trade.

I have been fortunate that my support for U.S. exporting and free trade resulted in being named the 2008 recipient of the coveted United States National Champion Exporter of the Year Award.? Through my advocacy, I host ?Made in America,? a weekly radio showthat promotes U.S. commerce.? I also write a weekly column for Newsmax on topics relevant to entrepreneurs. I also am a frequent guest on national network and cable shows I have received the E-Star Export Award and the Export Achievement Award from the U.S. Department of Commerce, and I am a founding faculty member of Export University (a collaboration between the District Export Council and the U.S. Department of Commerce).? I am chairman of the Export University National Oversight Committee, and vice chairman of the District Export Council National Steering Committee appointed to serve by the U.S. Secretary of Commerce.

Why have your written this book?
When the U.S. trades with another nation, it?s not only about the exchange of money.?? The best trading partners are those that are stable so long-term relationships can be forged.? The quality of the goods is important, but so is the political behavior of its leaders, the way its people are treated, the way it protects the environment, and whether they trade fairly and honestly. We are ambassadors when we interact with other countries and should take every opportunity to instill a vision for American values and freedoms. I have made it my mission to promote American products to world markets and to fight against the inequities practiced by our trading partners with impunity against American manufacturers.

I don?t think people understand that a sound free trade policy must have benefits and incentives for both parties.? So the title ?Conscientious Equity? fits, because it?s the right thing to do, and then ?equity? ? because we all have ownership in doing the right thing.? The idea is there is a way for all good people to do business freely and fairly, and my book provides insights into these ideas.

Who should read your book and why?
Entrepreneurialism combined with free and fair trade can be the driving force towards a world that all good people want and would be proud to live in.? After reading Conscientious Equity, I hope to instill in readers the confidence to explore world markets to grow their business and advance American principles.

Tell us more about yourself ? How long have you been writing and what are your plans for the future as an author?
I have been publishing opinion pieces in leading newspapers and magazines for many years, and I realized that I had more to share.? So I built a relationship with an agent and publisher that encouraged me to write about my passion for free trade and entrepreneurship.?? I know that I have more to say, but right now, my obligations as CEO of The Legacy Companies is a priority.

What would you like to say to whoever is reading this right now?
I hope you?ll take my message to heart.?? For America to continue to be beacon of hope for the world,? our future rests with small businesses and entrepreneurs willing to take the risk and explore global free enterprise.? I hope the resolve of my readers will be fired up to join the global export community.?? It is the foundation of wealth and of our heritage as Americans.

http://www.thenealasburyshow.com/madeinamerica/

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