Articles 20VN | What's The Deal With Autoresponders ...

Autoresponders are widely used by websites to respond to visitor questions, suggestions or comments in a predefined way. For the simple web business owner, autoresponders are primarily used to keep in contact with your past customers, and to develop a relationship with potential new customers. But autoresponders are a very important asset to an Internet Marketer because they achieve many of the marketing tasks that are essential to a successful online business. Autoresponders are great to have, as they are designed to automatically respond to any email they receive with an instant response and automatically follow up with any leads your website may have generated. Depending on your budget, autoresponders are available over a range of costs and come in different forms.

As I have already said, an autoresponder should be a major component of you Internet marketing arsenal and if you are not using one yet, please go now and investigate them further. Suffice to say that autoresponders are one of the most powerful Internet marketing tools available. They are easy to use, and once they're set up the entire marketing process is automated and instant. With RSS autoresponders, you're also able to broadcast to your subscribers as often as you like with your marketing messages and/or special offers just like traditional email autoresponders. I would have to say that the biggest benefit to RSS autoresponders is that they guarantee delivery of your marketing message to your subscribers, saving you valuable time and frustration, and giving you the edge you need in order for you to make the most profit from your broadcast. In today's online business world, you simply cannot succeed at Internet marketing without the use of autoresponders.

If your autoresponder needs are simple, such as merely sending a single message reassuring to your customers that you'll get back to them, you can probably use the free autoresponders that usually come as part of your web hosting package. You also can get free autoresponders online from several sources. SendFree, a free autoresponder service, provides statistics on the performance of your autoresponders and advertisements. Remember though that the free autoresponder services are generally a way for these services to allow you to try them out for a while. If your budget currently allows for it, I would suggest going with Get Response Pro, which has an incredible number of powerful features including: personalization of emails, unlimited follow ups, complete import and export features, attachment of files to any or all of your autoresponses, the ability to track your leads and responses, your choice of 19 different domains names to send from, HTML-enhanced messages, 150+ professionally designed HTML templates, your own "confirmation" screen, selective broadcasting, sales and revenue tracking, and much, much more. Believe it or not, Get Response Pro used to cost $47 a month when it first launched. Now it cost a mere $4.50 a week! Unless you are truly broke, you should probably subscribing to their service.

Multiple autoresponders or sequential autoresponders as they are often referred to are designed to collect different email addresses and then send out a series of pre written messages to subscribers that have joined your email list. The big difference is that you can send multiple messages on a timed basis. For example, on day one, you send out a welcome reply to a new subscribers, then a follow-up message three days later, then another five days after that, and so on. If you need an autoresponder to send more than one message, or if you need to schedule messages to be sent at certain intervals over a period of time, you will either need to program your mail system on your domain, or use one of the free (or commercial) autoresponder systems around(some of which are listed below).

FreeAutoBot sends an unlimited series of follow-up messages in an interval you decide. You can personalize the message to include the recipient's name and email address. FreeAutoBot gives you an unlimited number of follow-up email messages of any length. Also, if you use autoresponders to send a series of messages, you might also want to include some sort of note at the beginning of the autoresponder to remind your subscribers why they are receiving a message from you. But, like I said, unless you have absolutely no extra money to spare you should really consider a paid autoresponder service like Get Response Pro; its worth twenty times what you pay for.

Source: http://www.20vn.com/internet-marketing/what-s-the-deal-with-autoresponders-e3f.htm

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